The unprecedented rapid growth of the market for electric vehicles is driven by environmental concerns, legislation and customer demands. So are the possibilities to grab new market shares and secure future sales volumes. To succeed, however, you need to address new challenges for consumers, operators, and car makers.

• Consumers expect smooth, hassle-free charging. This requires additional support and tools to address range and charge anxiety, payment and more.
• Operators need to adapt to new conditions related to the electrification of vehicles. Because vehicle usage must be optimized while driving and according to charging needs, a higher degree of planning and access to vehicle data is required.
• Car makers not only have to comply with legal requirements, but they face increased competition from both traditional competitors and new players disrupting the market. This requires that they adapt to digital sales channels and new business models.